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Staff-Projects/201905-Global-AppSec-Tel-Aviv

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Revision as of 14:23, 5 March 2019 by Kelly Santalucia (talk | contribs) (Sponsorships)

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Overview

The Tel Aviv chapter is hosting one of three Global AppSec events in 2019. Global AppSec Tel Aviv will be presented May 26-30, 2019 at the Intercontinental David. The five day event will begin with three days of training sessions followed by a two day Conference. They event is forecasted to generate $215,707 of revenue for the Foundation.

Project Links

Goals

  1. Gather the OWASP community for discussions and shared learnings on security topics with 350 attendees
  2. Ensure high quality content and training sessions as measured by post-event survey score of 4.0 on 5.0 scale
  3. Provide unique opportunities for local infosec community in Tel Aviv
  4. Achieve revenue and profitability target of $623,436 and $215,707 respectively.

Major Milestones

A milestone isn’t everyone’s to-do list, it is the high level tasks of the project. If you have more than 20 milestones, you’re being too granular

  • 2019-03-10, Trainers and Speakers Selected
  • 2019-03-17, Publish Conference Program on website
  • 2019-04-15, Delegate kit items ordered
  • 2019-05-01, Final list of Volunteers selected
  • 2019-05-03, Brochure and Programs sent to Printer
  • 2019-05-10, Signage sent to Printer
  • 2019-05-22, Compare "member list" to OWASP database [Dawn]
  • 2019-05-26, Training Sessions Begin
  • 2019-05-29, Main Conference Begins
  • 2019-06-05, Post-Event Survey sent to attendees

Leadership

Venue

Intercontinental David Tel Aviv
Address: Kaufmann St 12, Tel Aviv-Yafo, 61501, Israel
Phone: +972 3-795-1111

Lodging

Intercontinental David Tel Aviv
Address: Kaufmann St 12, Tel Aviv-Yafo, 61501, Israel
Phone: +972 3-795-1111

Registration Prices

  • Regular, $650 with $50 member discount and $100 group discount
  • On-Site, $750 with $50 member discount and $100 group discount
  • Student, $125
  • Speakers, $0
  • Leaders, $0
  • Sponsor passes, $0
  • Dinner Only, $125

Budget

Below is the high-level budget as produced in this Google Sheet Budget. The forecast relies on 350 attendees in addition to $155,500 in training and $237,488 in sponsorship revenue.

Description Amount
Revenue $606,988
+ Registration $217,000
+ Training $155,500
+ Sponsorships $234,488
Expenses $407,731
+ Venue $68,540
+ Catering $117,700
+ Networking/Social Events $48,135
+ Trainers $62,200
+ Travel $12,360
+ A/V $23,090
+ Marketing $14,000
+ Delegate Kit $7,500
+ Operations $15,000
+ Other $1,500
Forcasted (+/-) $215,707

Sponsorships

This event offers several parter sponsorships opportunities. If you are interested in supporting the event please contact [email protected]. https://telaviv.appsecglobal.org/sponsors/

Sponsorship Contract Status to Date (as of 09:00amET March 5, 2019):

  • Gold sponsorship level
    • Synopsys - invoiced
    • Checkmarx - contract sent
    • Symantec - contract waiting to be sent
  • Silver Sponsorship level
    • High-Tech Bridge - invoiced
  • Community Supporter level
    • Soluto - contract sent

V2 Sponsorship document shared with local team on Tuesday March 5, 2019 for comments. Unofficial V2 sponsorship document: https://www.owasp.org/images/b/b1/V2_Tel_Aviv_2019_SPONSOR_OPPORTUNITIES.pdf

Currently in working contact with:

  • Accenture
  • Checkpoint
  • Comsec Global
  • E&Y
  • F5
  • Facebook
  • Micro Focus
  • Secure Code Warrior
  • Snyk
  • WhiteHat Security
  • WhiteSource Software

Legal

Creative

Unofficial Meeting Minutes

2019-02-26

  1. Closed CFP Round #1 on Sunday (116 submissions) 30-40% was in the last few days.
  2. CFT closed and working to select final. Challenge is our two biggest rooms @ Intercontental only hold 30 ppl for training sessions. Options for three-days courses only can accomodate 15-20 seats. Lynn is exploring a seperate venue as a backup. Current arrangement is 60/40 (40 trainers) on
  3. We confirmed pricing for sponsorships, tickets, and training.
  4. Open question to staff about expense for PR (today is $500). Do we want to increase this budget and what is the purpose to (1) drive more attendance and/or (2) get coverage from the event? There was not closure but assigned to Mike
  5. Plan is to open registration on March 4th. Vikki will pass along content about hotels, etc to both the telaviv.appsecglobal.org site and on owasp.org.
  6. Team still accepting feedback on Innovation Summit
  7. Action Items for staff
    1. 2019-03-06, Prepare to receive data for Sched (Upload training), [Lisa]
    2. 2019-03-06, Release Sponsorship Brouchure v2, [Kelly]
    3. 2019-03-09, Decide on a Marketing plan objectives and budget, [Mike]